Thumbs up for agricultural careers: farmers, consumers Wednesday, September 21, 2011 by SUSAN MANN Farming may be challenging but many producers would still recommend an agricultural career to a family member or friend, according to a recent Farm Credit Canada survey.The FCC vision panel survey released Thursday found that 80 per cent of producers would encourage others to get involved. Moreover, 21 per cent of consumers across Canada who participated in the March survey would consider a career in agriculture and 27 per cent would encourage someone else to pursue it. Both groups used similar words to describe farming when asked to choose five words from a list associated with the agricultural industry. The words were: weather dependent, struggling, under-recognized, underpaid, essential. The online survey had 2,015 respondents and a margin of error of plus or minus 2.1 per cent. “Although farmers recognize the challenges inherent in the industry they still would encourage others to get involved,” it says in an FCC press release.Bette Jean Crews, president of the Ontario Federation of Agriculture, says she would agree with the words picked by survey respondents. “The biggest challenge is getting our fair share of the dollar in the marketplace.”Crews would also recommend farming as a business. Her father wasn’t farmer but he had his own barbershop business. One thing farmers like about the business is being able to make their own decisions and seeing the results of that, she explains.“I do think society’s mind is coming around to the fact that they need to pay what agriculture is worth,” she says. “I think it’s going to take a few more years but I see us on an upswing.” Agriculture employs one in eight Canadians, the press release says. BF Pie hit the spot at farm show Better Farming editor wins gold and silver at Farm Writers' convention
Ag community wanted for cover crop survey Saturday, January 17, 2026 Researchers from Manitoba and Ontario are looking for members of ag communities from Alberta to Ontario to participate in a questionnaire about cover crops. The confidential survey is open to any farm type and size whether the operation has ever grown cover crops. “We don’t just want... Read this article online
Canada Negotiates Tariff Reductions on Canola Seed by China Friday, January 16, 2026 Mark Carneyhas concluded hisvisittoBeijing for high-level meetings with Chinese leaders, includingXi Jinping. The visit marked the first trip to China by a Canadian prime minister since 2017 and resulted in a joint statement outlining a new strategic partnership between the two... Read this article online
Bushel Plus rebrands to BranValt for global harvest-tech growth Thursday, January 15, 2026 Bushel Plus Ltd., a well‑known name in harvest optimization tools and training, is preparing for a major brand transformation as it shifts to a new global identity: BranValt. The company recently announced that the transition will officially take effect in July 2026, marking a... Read this article online
Loveland launches AQUA FORCE to boost water efficiency in pivot-irrigated fields Tuesday, January 13, 2026 Loveland Products, Inc. has introduced AQUA FORCE, a new water‑use‑efficiency product built specifically for center pivot irrigation systems and designed to help farmers get more value from every inch of applied water. Unlike traditional surfactants or wetting agents, is formulated to move water... Read this article online
New program supports Canadian farmers with succession planning Tuesday, January 13, 2026 A new program is available to help Canadian farm families on their succession plan journeys. Groundworks is a collaborative effort between the Canadian Centre for Agricultural Wellbeing, AgriRisk Managers, and Loft32, along with support from AAFC. The program supports farmers with... Read this article online