Pork campaign targets younger females Tuesday, June 2, 2009 We hear a lot about the aging farmer. But what about the aging pork consumer? A report by the Value Chain Management Centre, called "Consumer Data for Farmers," finds that more than half of pork consumers are over the age of 51. Pork Marketing Canada hopes to change the average age of consumers, explains Keith Robbins, director of communications and consumer marketing with Ontario Pork. A new campaign will target 25-35 year old females who might currently be putting chicken ahead of pork.The three-year consumer research project was undertaken in partnership with the Chicken Farmers of Canada, the Canadian Sheep Federation, the Canadian Pork Council and Ontario Veal. It can be accessed at the Value Chain Management website at www.vcmtools.ca. The Value Chain Management Centre is an offshoot of the George Morris Centre in Guelph. BP Cover Story: Batch Farrowing - One way to reduce disease and manage your workload Livestock breeding patent unites German farmers and environmentalists
Funding available to support local BC agriculture Friday, January 10, 2025 The B.C. government is setting aside money for a program to support local farmers and processors. $2 million is available for the Buy BC Partnership Program. This marketing program focuses on building consumer awareness, demand and sales of local products. Eligibility requirements... Read this article online
Better Farming Ontario January 2025 issue available online Friday, January 10, 2025 Regular letter delivery may be returning to normal at Canada Post, but magazine delivery is still lagging significantly behind. Based on these Canada Post delays, once again the Ontario Federation of Agriculture has agreed to share the digital version of the January 2025 issue of... Read this article online
Canada capping Agri-Food Pilot applications in 2025 Friday, January 10, 2025 Immigration, Refugees and Citizenship Canada (IRCC) is making changes to the Agri-Food Pilot program for 2025. On Jan. 3, the ministry announced it is capping the number of accepted applications at 1,010. Of that number, IRCC will accept up to 1,000 online applications and 10 submitted... Read this article online
Safe snow removal for farm and barn roofs Thursday, January 9, 2025 Managing snow on your farm or barn roof during winter is crucial to prevent damage and ensure safety. Heavy snow and ice accumulation can strain structures, risking costly repairs. Here’s a concise guide to safely handle roof snow removal - Monitor Snow Accumulation - Remove snow... Read this article online
A look back at ag under the Trudeau Liberals Thursday, January 9, 2025 With Prime Minister Trudeau’s resignation announcement, Farms.com connected with Tyler McCann, managing director of the Canadian Agri-Food Policy Institute, about how the federal Liberals under Trudeau viewed the ag sector. The federal Liberals were always going to struggle to connect... Read this article online