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Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


'Halo' sweetens cookies and other organic stuff

Thursday, May 2, 2013

A study from the Food & Brand Lab at Cornell University in New York state has implications for food labelling and also shows that "organic" still has cachet, in spite of inroads from the buy-local movement.

Subjects were asked to taste cookies, yogurt and chips, labelled organic and regular, and tell researchers which tasted better. Subjects routinely had more positive thoughts about the organic products, including better taste, higher fibre, less fat and less sugar, but both of the samples were identical, and organic.

Researchers referred to this as the "health halo effect," according to The Globe and Mail. The Cornell study also reported that participants were willing to pay nearly 25 per cent more for the organic products than the regular products.

The study is to be published in the July issue of the journal Food Quality and Preference. BF

Current Issue

January 2025

Better Farming Magazine

Farms.com Breaking News

Parliament’s shut down leaves farmers vulnerable

Wednesday, January 22, 2025

In March 2025, Canada's agriculture sector and broader supply chain will face a another setback with the expiration of the extended interswitching pilot program. With Parliament prorogued until March 24th, there is effectively no opportunity to renew or make the program permanent before... Read this article online

Peavey Mart Closing 21 Stores in Ontario

Wednesday, January 22, 2025

Peavey Industries LP (“Peavey”) has announced the closure of 21 Peavey Mart stores in Ontario and one store in Nova Scotia as part of a broader strategy to strengthen its operations and ensure long-term sustainability. The decision is part of an effort to streamline Peavey’s retail... Read this article online

Tariffs and their impact on farming

Wednesday, January 22, 2025

The swearing-in of a new government in Washington, DC, has brought concerns about potential tariffs on Canadian agricultural exports. With approximately 60% of Canada’s agricultural exports heading to the United States, such measures could significantly impact farmers and consumers... Read this article online

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