'Halo' sweetens cookies and other organic stuff Thursday, May 2, 2013 A study from the Food & Brand Lab at Cornell University in New York state has implications for food labelling and also shows that "organic" still has cachet, in spite of inroads from the buy-local movement. Subjects were asked to taste cookies, yogurt and chips, labelled organic and regular, and tell researchers which tasted better. Subjects routinely had more positive thoughts about the organic products, including better taste, higher fibre, less fat and less sugar, but both of the samples were identical, and organic. Researchers referred to this as the "health halo effect," according to The Globe and Mail. The Cornell study also reported that participants were willing to pay nearly 25 per cent more for the organic products than the regular products. The study is to be published in the July issue of the journal Food Quality and Preference. BF Record rice yields in India questioned Who's more responsible - the porn industry or the food sector?
Sunrise Farms invests over $100 million to build advanced poultry plant in Woodstock Monday, May 25, 2026 Ontario’s agri-food sector is set for another major boost as Sunrise Farms announced an investment of more than $100 million to build a state-of-the-art poultry processing facility in Woodstock. The expansion—described as the largest greenfield project in the company’s history—will... Read this article online
Falling Behind on Direct Alcohol Shipping Deadline Monday, May 25, 2026 Canada’s small alcohol producers are growing increasingly frustrated as a promised timeline for direct-to-consumer (DTC) alcohol shipping reforms approaches with little visible progress. The Canadian Federation of Independent Business (CFIB) is calling out federal and provincial... Read this article online
Saskatchewan Startup Unveils Portable Device to Detect Crop Diseases in the Field Monday, May 25, 2026 With global crop losses from pests and diseases reaching as high as 40 percent annually, a Saskatchewan-based startup is working to equip farmers with faster, more practical tools to protect their yields. PathoScan Technologies, founded in Saskatoon, has developed a portable... Read this article online
Beau’s and Kubota launch Ontario tractor giveaway celebrating rural life Monday, May 25, 2026 Ontario residents have a chance to take home a brand-new Kubota BX2680 tractor this summer thanks to a new partnership between Beau’s Brewing Co. and Kubota Canada Ltd. Beau’s Brewing Co. is an independent Canadian craft brewer founded in Vankleek Hill, Ontario. Since 2006, Beau’s... Read this article online
$15.1M to Scale Whole-Cut Plant-Based Protein Friday, May 22, 2026 Protein Industries Canada has announced a $15.1 million co-investment in a multi-partner project aimed at scaling advanced manufacturing technology for whole-cut protein alternatives and strengthening Canada’s domestic agri-food value chain. The initiative brings together NS/TX... Read this article online