Consumers' attitudes towards science a factor in animal welfare debate Tuesday, January 14, 2014 by SUSAN MANN For consumers, animal welfare considerations are not just about the science, says University of Guelph Prof. Michael Von Massow. Some consumers don’t necessarily care what the science says, he adds, noting animal welfare scientists will say a very humane way to euthanize a piglet is to grab it by the tail and “whack him on the concrete. It’s quick, painless and humane. But the average consumer doesn’t want to see that picture.” Von Massow told delegates to the Dairy Farmers of Ontario annual meeting in Toronto last week “you can make the argument until you are blue in the face” that the approach is humane. But once consumers see it they don’t care about those scientific reasons. They’re just uncomfortable with that practice. “The science tells us what we can do but it doesn’t tell us what we should do,” says Von Massow of the university’s college of management and economics. Animal welfare isn’t “just about the science,” he notes. It is about managing consumers’ perceptions or making the case that “this is okay.” Von Massow says consumers are becoming more interested in animal welfare but they don’t have a good understanding of farming practices “so there is this gap there right now. It’s important that we participate in that discussion” and inform consumers of how farmers do their jobs and “why it’s the right thing to do.” But farmers shouldn’t just rely on falling back on the position that “the science says this works,” he explains. Consumers might just say they don’t care what the science says and that they don’t feel good “about that.” BF American and European businesses are transforming Canada's retail landscape DFO announces quota policy review
Canada proactively purchases 500,000 doses of a human vaccine against bird flu Friday, March 14, 2025 By Liam Nolan Canada’s agricultural industry continues to monitor the spread of Avian Influenza (AI). The H5N1 HPAI was first reported in Canada in December 2021, below is an update on recent developments. Avian influenza, or bird flu, continues to impact poultry farms... Read this article online
Farmer Planting Decisions for 2025 Taking Shape Thursday, March 13, 2025 As farmers across Canada prepare for the 2025 crop year, Statistics Canada says their planting decisions reflect a complex mix of factors including moisture conditions, crop rotation considerations, and market prices. Nationally, farmers are expected to plant more wheat, corn for... Read this article online
Grain Growers of Sounding the Alarm Over U.S. Tariffs Monday, March 10, 2025 Not surprisingly, the Grain Growers of Canada (GGC) is raising concerns over the United States' decision to impose a 25% tariff on Canadian grain and grain products, a move that could jeopardize the livelihoods of family-run grain farms and lead to higher food prices for American... Read this article online
International Women’s Day – Angela Cammaert Wednesday, March 5, 2025 As International Women’s Day approaches on March 8, Farms.com is asking women in ag about what they’d tell their younger selves about being a farmer, to give a piece of advice to young women entering the ag sector, and to highlight a woman in agriculture they consider a mentor or... Read this article online
Keep Yours Toes Warm in Every Season with the Agro 897 Friday, February 28, 2025 BY: Zahra Sadiq Say goodbye to leaky boots that don’t keep you warm, the Lemigo Agro 897 offers durable waterproof protection, insulation for all-day comfort, and a sturdy design perfect for tackling tough farm tasks in any weather. Lemigo is a family business, 26 years strong, that... Read this article online