Branding comes to agriculture Tuesday, August 5, 2014 Taking a page from Silicon Valley, the major players in central Iowa's agriculture and bioscience fields have branded the region between Des Moines and Ames. Agriculture.com reports that, after three years of market research, they have settled on a name: the Cultivation Corridor. The brand celebrates the healthy agricultural industry in the region, the ag and bioscience research done at Iowa State University, and the companies such as DuPont Pioneer and John Deere that are active there. "Place branding" is a new umbrella term for the branding of a city or region to make it stand out from the competition in the fight for tourist dollars or business investments. Leamington is (or was) the "Tomato Capital of Canada." Maybe London could be the "Milk Mecca," Niagara could be the "Fruit Chute" and Simcoe could be "Tobacco Town." Suggestions welcome. BF High prices and continued market strength augur well for the cattle industry Should climate change deniers be found liable?
Canada Packers Posts Strong Volume Growth and Profitability in First Year as Standalone Company Tuesday, March 17, 2026 Canada Packers Inc., recently split off from Maple Leaf Foods, reported its financial results earlier this month for the fiscal year ended December 27, 2025, highlighting increased hog volumes, steady sales growth and disciplined financial execution. In the fourth quarter of 2025,... Read this article online
Senators examine Canada’s food system firsthand during southwestern Ontario fact finding mission Monday, March 16, 2026 A delegation of Canadian senators conducted a full day fact finding mission on Friday, March 6, 2026, visiting several major food system organizations and research facilities across Southwestern Ontario. The tour supported the Senate Committee on Agriculture and Forestry’s ongoing... Read this article online
Canada’s Real Seasons (According to Farmers Who Actually Live Here) Monday, March 16, 2026 According to a chart that’s been making the rounds on social media, courtesy of The Weather Network—the Canadian calendar has officially been updated. Apparently, we no longer live by the simple rhythm of winter, spring, summer, and fall. Instead, we now rotate through such crowd... Read this article online
Ontario Equine Industry Drives Rural Economy Monday, March 16, 2026 A new economic study has revealed the major contribution of Ontario’s equine agricultural sector to the province’s economy and rural communities. The Ontario Equine Agricultural Economic Impact Study Report provides the first comprehensive evaluation of the industry since 2010 and offers... Read this article online
Julia Montgomery Named OVC Dean Monday, March 16, 2026 The University of Guelph has announced the appointment of Dr. Julia Montgomery as the new dean of the Ontario Veterinary College (OVC).She will begin her five-year leadership term on June 15, 2026.The appointment marks an important step for one of Canada’s most respected veterinary... Read this article online