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Better Pork Featured Articles

Better Pork magazine is published bimonthly. After each edition is published, we share featured articles online.


The 'bacon bubble' that didn't burst

Sunday, April 3, 2011

Last October, the Wall Street Journal announced that the "bacon bubble" was set to burst.

Pork industry executives braced themselves for the worst, according to MeatingPlace Magazine, and it didn't come. Well, maybe on the "fine dining" side. High end restaurateurs had been putting bacon into everything, including cocktails.

Otherwise, sales to middle and working class consumers continued upward, rather than dying off as expected after Labour Day.

The Consumer Price Index for bacon was up 32.5 per cent from the previous October.

Wendy's quick-serve restaurant ("fast food" is apparently now a pejorative term) expanded the use of smoked bacon from one to all of its sandwiches sold in the United States.

Meat industry reports indicate that supermarket sales were up nearly three per cent measured in terms of dollars, while the volume of bacon sold was down by 1.7 per cent. (Wal-Mart does not submit sales figures and was not included.) BP
 

Current Issue

February 2026

Better Pork Magazine

Farms.com Swine News

Ag in the House: Feb. 23 – 27

Monday, March 2, 2026

Conservatives want to know why the government is acting in ways that harm Canada’s agriculture industry. During question period on Feb. 23, Conservative Agriculture Critic John Barlow highlighted Liberal policies, closing ag research sites, and red tape as reasons why farmers struggle and... Read this article online

Ag included in Carney’s visit to India

Monday, March 2, 2026

Announcements and commitments related to agriculture have emerged from Prime Minister Carney’s trip to India. A March 2 fact sheet from Carney’s office indicates multiple deliverables with some involving segments of the Canadian ag industry. Here’s what they are: Both governments... Read this article online

Alberta Pork Launches First-of-Its-Kind Retail Contest

Monday, March 2, 2026

Alberta Pork is putting Canadian pork in the spotlight this spring with a new retail promotion designed to encourage shoppers to choose Verified Canadian Pork (VCP) at the grocery store. Running from February 23 to March 30, the is the first initiative of its kind in Canada, offering... Read this article online

Alberta Reports No New Cases of PEDv

Monday, March 2, 2026

Alberta’s Chief Veterinary Officer (CVO) has confirmed that, as of March 2, 2026, there are no new suspected cases of Porcine Epidemic Diarrhoea (PED) currently under investigation in the province. This update provides reassurance for producers and industry partners who have remained on... Read this article online

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