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Better Pork

October 2016

Vol. 18 No. 5

EDITORIAL & LAYOUT

PUBLISHER & EDITORIAL DIRECTOR

Paul Nolan (519) 763-9660, ext 202

paul.nolan@betterfarming.com

MANAGING EDITOR

Andrea Gal (519) 763-9660, ext 201

andrea.gal@farms.com

CONTRIBUTING EDITOR

Mary Baxter (519) 858-0774

mary.baxter@betterfarming.com

CONTRIBUTORS

Moe Agostino

Norman Dunn

Diego Flammini

Dennis Furlan

Abhinesh Gopal

Janice Murphy

Ernest Sanford

Lilian Schaer

Richard Smelski

DESIGN & PRODUCTION

Mary-Lynn Jones (519) 803-5478

porkdesign@betterfarming.com

SALES & MARKETING

SENIOR SALES ASSOCIATE

Glenn Ruegg (519) 415-3276

glenn.ruegg@betterfarming.com

ADVERTISING SALES COORDINATOR

Jennifer Stewart (519) 763-9660, ext 256

jennifer.stewart@betterfarming.com

AD MATERIAL COORDINATOR

Christina Cordeiro

admaterial@betterfarming.com

OFFICE ADDRESS

Better Farming |

Farms.com

52 Royal Rd., Guelph, Ontario N1H 1G3

(519) 763-9660

1-888-248-4893

Subscription Rates

Mailed within Canada

$21.97 for six issues over one year

(including $2.53 HST)

$39.73 for 12 issues over two years

(including $4.57 HST)

Back issues $8.00

(including $1.04 HST) plus shipping

Back issues are also available on site at 52

Royal Road, Guelph, ON

Mailed to U.S.

$39.30 for six issues over one year

Mailed internationally

$66.00 for six issues over one year

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POSTMASTER:

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Copyright © 2016 by Better Pork. All rights reserved.

Reproduction of any article, photograph, artwork or design

without written permission of the publisher is strictly forbidden.

The publisher can assume no responsibility for unsolicited material.

Better Pork is published six times a year by AgMedia Inc.

Acceptance of advertising does not constitute endorsement of the

advertiser, its products or services, nor does AgMedia make any

claims or guarantees as to the accuracy or validity of advertisers’

claims. The publisher shall have no liability for the unintentional

omission of any scheduled advertising.

Printed in Canada.

Beyond the Barn..................... 4

Pork News & Views................ 17

Up Close.............................. 22

Herd Health.......................... 30

Nutrition.............................. 32

Swine Health Ontario............. 35

Moe’s Market Minute............. 36

Second Look......................... 38

Depa r tmen t s

Getting with the plan

An emergency can happen at anytime and in anyplace

on the farm operation. Are you prepared? ...... 6

Selling Swine Welfare

Europe’s food and farming sector is convinced that animal welfare

labelling wins more consumers for pork. Enter Danish and Dutch

scientists with a new approach to pork labelling....... 15

Fea t u r es

Emergency plans save lives

In follow-up to

Better Pork

’s June cover story on barn fires, writer

Dennis

Furlan

examines ways in which producers can develop procedures to man-

age an on-farm emergency. Having such plans in place can help to reduce the

loss of life (both human and animal) or property, as well as to reduce the risk

of environmental damages.

In another feature, writer

Norman Dunn

highlights the Danish develop-

ment of a new pork labelling program. Given the seemingly mounting con-

sumer interest in animal welfare, it is interesting to learn of industry initia-

tives in other countries and to reflect on possibilities for more local markets.

We have also made some additions to our

Better Pork

departments. We

are pleased to welcome the return of

Janice Murphy

and her informative

Nutrition department. Given the growing conditions this year, some produc-

ers are perhaps wondering about the potential impact of the drought on the

corn feed quality. Murphy explores some research findings on this topic.

We’re happy to announce a new department highlighting the activities of

Swine Health Ontario

– a leadership team focused on swine health manage-

ment. This month, writer

Lilian Schaer

outlines the organization’s Porcine

Epidemic Diarrhea elimination plan.

We hope you find the current edition of

Better Pork

interesting, informa-

tive and engaging. As always, please feel free to contact me to discuss the

current challenges and opportunities in the swine industry.

BP

ANDREA M. GAL

Photos: oticki/iStock/Getty Images Plus; bazilfoto/iStock/Getty Images Plus/Getty Images

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