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4

Better pork

August 2016

BEYOND

THE

BARN

Social (Ag)Media

A 2015

Farm Credit Canada

Mar-

ket Insights report indicates Canadian

producers are active users of social

media.

Facebook

is the most popular

network (62 per cent) and 27 per cent

of farmers use

Twitter

. Over 40 per

cent of respondents use both networks

daily.

Social media is a quick and conve-

nient source of news. It allows produc-

ers to discuss current industry condi-

tions. Social media also allows farmers

to connect with consumers.

Given the importance of online

communications to the farming com-

munity,

Better Pork

magazine introduces

a regular roundup of interesting ac-

counts and an exploration of viral ag

discussions.

This month we focus on the Twitter

accounts of pork industry organiza-

tions and research groups. This list

does not indicate endorsement.

@OntarioPork

Ontario Pork

provides updates on

research and activities in support of its

members.

@FarmsSwine

A member of the

Farms.com

group

of companies,

Farms.com

Pork News

tweets on industry conferences, events

and news.

@cdnpork

The

Canadian Pork Council

discusses political/trade news of

interest to Canadian producers.

@UGSwineResearch

The

University of Guelph

tweets

about its swine-related events and

research.

@NPPC

Interested in hearing about what’s

happening in the U.S.? One option

is the

National Pork Producers

Council

.

Share a Twitter account you love with

us @BetterFarmingON or letters@bet-

terfarming.com

. We always appreciate

your thoughts!

BP

new tech to ensure manure pit

safety

Scientists from

Penn State’s College of

Agricultural Sciences

have developed a

tool for use in confined-space manure stor-

age pit design. The tool will help to ensure

the safety of farmers and technicians, who

periodically enter storage pits for mainte-

nance and repair.

Users input data on storage pit dimen-

sions and features. They can then learn the

amount of time needed for proper ventila-

tion of toxic gases, such as hydrogen sulfide

and carbon dioxide.

According to

Dan Hofstetter

, a

research assistant involved in the tool’s

development, the website is user-friendly

enough that non-specialists, such as emer-

gency workers, can turn to the tool to access

safety information for rescue attempts. The

university’s press release, however, suggests

the tool will be used primarily by planners

to ensure safe designs.

The university announced the tool’s

creation in May, after a decade of research

and work.

In Ontario, an average of 25 farm deaths

occurred per year between 2000 and 2008,

according to the

Agricultural Fatalities

and Hospitalizations in Ontario 1990-

2008 report

. A total of five fatalities in this

period were directly connected to gases in

manure pits.

BP

Bacon critic wanted

For bacon addicts, the

perfect job may have been

created south of the border.

On June 1,

Extra

Crispy

, a website devoted

to breakfast, posted an

advertisement for a bacon

critic.

“Do you like eating

strips of cured pork belly,

a.k.a. bacon?” began the

website posting. “Do you

have strong feelings about

what makes good bacon

and bad bacon? Is ‘bad

bacon’ even a thing?”

The bacon critic, of

course, needed more

qualifications than a simple

passion for this cut of pork.

The successful candidate

also had to be opinionated

and have the ability to

write for inquisitive read-

ers.

The website gave

potential applicants more

than three weeks to write

a short essay “recounting

your favorite bacon-related

memory.”

The freelance gig runs

for three months.

Unfortunately, Extra

Crispy only allowed Ameri-

cans to apply. Too bad –

we are sure there are many

experts on bacon right here

in Ontario.

Extra Crispy is part of

media company

Time

Inc.

BP

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