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Better Farming Ontario Featured Articles

Better Farming Ontario magazine is published 11 times per year. After each edition is published, we share featured articles online.


Wal-Mart goes for Choice grade

Monday, January 2, 2012

Wal-Mart Inc. has thrown a game changer into the beef industry by opting to carry Choice grade beef in its 3,800 U.S. stores. Previously the giant retailer was known for selling lean "select" beef that was also cheap. Now industry observers are speculating that Wal-Mart has taken a giant step away from its brand of providing consumers with cheap products.

And ironically, according to Drovers Cattle Network, just getting into the marketplace with so many stores has driven the price of Choice grade cattle even higher. Agricultural economist Ron Plain says the move will increase the value of better marbling British-bred cattle over Continental breeds. There could be changes right down to basic breeding herds.

More than half of Wal-Mart's $260 billion in U.S. sales last year were from groceries. BF

Current Issue

August 2026

Better Farming Magazine

Farms.com Breaking News

Gay Lea Expands Dairy Plant for Protein Demand

Monday, August 17, 2026

Gay Lea Foods has announced an investment of more than $200 million to expand its dairy manufacturing facility in Toronto, Ontario. The project is designed to increase production capacity and help meet the rising demand for high-protein dairy products, including cottage cheese. The... Read this article online

How Busch turned bales into advertising dollars for farmers

Wednesday, August 12, 2026

Busch is taking a different approach to advertising in rural Canada by moving marketing dollars from city billboards directly into farmers’ fields. The brand’s new “Baleboard” campaign transforms hay bales into oversized six-pack displays inspired by Busch’s limited-edition Farmer’s Pack.... Read this article online

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